Oh hai, PA++++ sunscreen made by a Western brand! *heart-eyes emoji* Murad City Skin Age Defense SPF 50 PA++++ sunscreen was released last spring and I was immediately drawn by the PA rating.
PA ratings are almost unheard of for American sunscreens. In the U.S., PA labeling isn’t required, widely understood, or regulated, so naturally companies have no incentive to advertise PA ratings, much less formulate for the highest rating. But for us Asian beauty fans and serious skincare addicts, we know that PA++++ is preferable for preventing tanning and sunspots from UVA exposure.
I had high hopes for this all-physical sunscreen (2.7% titanium dioxide, 10% zinc oxide) because it claimed to leave no white cast, but the title of this post–Orange Is the New White–should serve as ominous foreshadowing.